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Amplify 2025
Event Agenda
From 10:00 AM To 10:50 AM
Shop Owners & Managers
50 Minutes
Parts Mark-up for Independent Auto Repair Shops – Most Shops Are Leaving Tens of Thousands of Dollars on the Table
Cecil Bullard
The Institute
John Heller
Parts Tech
Shop Owners & Managers
50 Minutes
Marketing Your Auto Repair Shop
Chavelk De Los Santos
AutoLeap
Aneera Fareed
AutoLeap
Shop Owners & Managers
50 Minutes
Scaling Your Shop: Strategies for Growth and Stability
Greg Marchand
ShopPros
Service Advisors
50 Minutes
Turn Wasted Time Into Progress: Hitting Your Targets and Investing in Yourself
Paul Ackerman
Auto Ignite Management
From 11:00 AM To 11:50 AM
50 Minutes
Fireside Chat
Rick Wagoner
General Motors
From 12:00 PM To 12:50 PM
Shop Owners & Managers
50 Minutes
Demystifying Financial Statements: A Guide to Reading and Understanding Key Metrics
Bryan Stasch
ATI
Shop Owners & Managers
50 Minutes
Master the Multiverse: Unlocking Extraordinary Futures as a Multi-Shop Operator!
Michael Smith
The Institute
Service Advisors
50 Minutes
Maximizing Profits by Managing from the Counter
Sabrina Wilkerson
Elite
Shop Owners & Managers
50 Minutes
Building Trust with Millennial and Gen Z Customers
Amber Wright
AutoLeap
From 01:00 PM To 01:50 PM
Shop Owners & Managers
50 Minutes
Keep Your Engine Running: Stress Management & Burnout Prevention
Sara Fraser
Auto Ignite Management
Tracy Capriotto
Remarkable Results Radio
Shop Owners & Managers
50 Minutes
Rising Costs & Shifting Demand: How Economic Pressures Are Reshaping Auto Repair
Amber Wright
AutoLeap
Mark Fuerbacher
Universal Imports of Rochester
G Jerry Truglia
Auto Clinic
Shop Owners & Managers
50 Minutes
The Foundations of Booking the Next Appointment
Murray Voth
RPM Training
From 02:00 PM To 02:20 PM
20 Minutes
Entertainment Break
Amber Wright
AutoLeap
Stephanie
AutoLeap
From 02:30 PM To 03:20 PM
Shop Owners & Managers
50 Minutes
Unifying Your Shop: Connecting Roles to Drive Success
Maryann Croce
Small Biz Vantage
Shop Owners & Managers
50 Minutes
Understanding the Difference Between Customer Satisfaction and Customer Experience
Alan Beech
Beech Consulting
Shop Owners & Managers
50 Minutes
Questions to Ask Yourself Before Opening an Automotive Repair Shop
Murray Voth
RPM Training
Service Advisors
50 Minutes
Objection Overruled!
Mark Seawell
The Institute
From 03:30 PM To 04:20 PM
Shop Owners & Managers
50 Minutes
The Recruitment Advantage: Streamlined Hiring Process for Business Owners & Managers
Joelle Pollak
Promotive
Lisa Coyle
Promotive
Shop Owners & Managers
50 Minutes
From Wrenches to Wealth: Transitioning from Owner/Operator to Business Owner
Bryan Stasch
ATI
Shop Owners & Managers
50 Minutes
Making Your Shop Ready to Sell
Doug Callaghan
Elite
Service Advisors
50 Minutes
Service Advisor Success Formula: Driving Customer Retention and Shop Profitability